“COOL DOWN” AFTERPARTY TRASHES WAREHOUSE

FOR IMMEDIATE RELEASE

COOL DOWN After-Party Hosted by HVAC HOT COOL Leaves LIC “Wearhouse” in Ruins
Unpermitted MOMA PS1 Offshoot Flooded with Freon, Fashion, and Untraceable Fluids

NEW YORK, NY — July 22, 2025 — In what officials are calling a “total systems failure,” an unauthorized after-party branded as COOL DOWN, organized by HVAC startup HVAC HOT COOL, left a Long Island City industrial facility structurally compromised and “aestheticized beyond recognition” following Saturday’s conclusion of MOMA PS1’s Warm Up series.

The event, which took place in a defunct HVAC distribution warehouse (rebranded for the evening as The Wearhouse), drew over 900 un-ticketed attendees, many of whom arrived in silver boiler suits, mesh balaclavas, or nothing at all. Attendees report that entry was determined by “vibe audit,” “#TEMPCHECK,” or in some cases, “follower ratio.”

Staged as a self-described “temperature recalibration ritual,” the party featured:

• A three-story ductwork sculpture misting “uncertified coolant vapor”
• A central dance altar built from reclaimed furnace panels and wrapped in Mylar
• A circular pit labeled THE CONDENSATION ZONE where guests reportedly “drenched for clarity”
• A catwalk-style installation called STATIC PRESSURE RUNWAY, in which partygoers were encouraged to vogue while being sprayed with Freon-scented fog

The DJ booth, constructed from what appeared to be a salvaged mini-split heat pump, rotated hourly between techno minimalism and HVAC-machine-sound sampling. Guests described the sonic experience as “Berghain meets ConEd substation.”

Several public safety violations were noted, including the illegal rerouting of emergency ductwork to enhance “ambience,” and the overloading of the building’s rooftop condenser, which was spray-painted “COOL IT BABY” in pink phosphorescent pigment.

One performance artist, identified only as @ducttape.princess was seen stripping down to a foil thong while simulating an evaporator coil flush. Attendees report a group of men in finance-core outfits attempted to join the act before being publicly “thermostatted” (a ritual that remains unexplained as of press time).

HVAC HOT COOL declined formal comment, issuing only the following via a disappearing Instagram Story captioned over thermal drone footage:

“It got too hot. We cooled it down. You weren’t there. That’s okay.”

As of Monday morning, citations from FDNY, DOB, DEP, and NYPD are pending. Cleanup crews described the interior as “post-coital server room meets milk bath,” citing melted neon, corroded copper piping, and “an inexplicably large volume of sequins.”

The brand’s merchandise from the event, including the now-viral 69°F OR DIE snapbacks and Climate Daddy boxer-briefs, sold out within four hours.

No injuries were reported, though one attendee remains unaccounted for after reportedly “ascending through the exhaust shaft.”

Media Contact:
The Aletheia Talent Group (ATG)
Thomas Holmes, Production Coordinator
[email protected]